Explore the world of pet protection with insights into the UK pet insurance market. Discover coverage options, industry trends, and expert advice to ensure your furry companions receive the best care. Stay informed and secure the well-being of your beloved pets in the ever-evolving landscape of pet insurance in the UK.

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The key channels in the UK pet insurance market are insurers, price comparison sites (PCW), brokers, banks, and affinity, among others. Insurers and PCWs were the top two channels in 2022.

Insurers have an untapped opportunity to increase their online presence by offering additional services and benefits to pet owners. They should develop platforms that can be easily accessible to consumers while tracking their pets frequently. Moreover, they can provide premium discounts based on the pet’s activity.