Ever noticed how people love putting together their own gift baskets or product kits? Whether it’s a care package, a snack bundle, or a skincare set, there’s something satisfying about picking exactly what you want. If you’re running a WooCommerce store, this behavior presents a golden opportunity to raise your Average Order Value (AOV).

Using mix and match products WooCommerce features, you can let customers build their own product boxes — and they’ll often spend more in the process.

Let’s explore how offering custom boxes not only improves shopping experience but also increases your revenue, especially when using powerful tools like Extendons’ Custom Mix & Match Product Boxes & Bundles plugin.

Table of Contents

1. What is Average Order Value and Why It Matters

2. Understanding Mix and Match Products in WooCommerce

3. What Are Custom WooCommerce Boxes?

4. How Custom Product Boxes Improve AOV

5. The Role of Extendons' Plugin

6. Practical Ways to Use Custom Product Boxes

7. Pricing Strategies for Custom Boxes

8. Display & Design Options

9. Checkout Experience Tips

10. Real-World Examples of Custom Box Strategies

11. FAQs

What is Average Order Value and Why It Matters

Average Order Value (AOV) is the average amount your customers spend per order. It's a key metric for eCommerce businesses because increasing AOV usually costs less than finding new customers.

If you can encourage one customer to buy a bit more each time they shop, you’re improving profit margins without increasing your marketing spend.

Understanding Mix and Match Products in WooCommerce

The mix and match products WooCommerce model lets shoppers pick from a range of items to create a bundle. For example, a chocolate store could allow customers to select six pieces from a wide variety to create their own treat box.

It’s a powerful model for increasing both customer satisfaction and sales volume — and with the right tools, it’s easy to offer on your WooCommerce store.

What Are Custom WooCommerce Boxes?

Custom product boxes WooCommerce refers to a feature that lets customers create bundles by selecting specific products in a “box” or group. It’s not just a physical box—it’s a digital bundle.

From a UX standpoint, shoppers love the control this gives them. They can:

• Choose exactly what goes into a bundle

• Mix products across categories

• Add notes for gifting

• See price updates in real-time

As a store owner, you gain the flexibility to upsell related products and offer fixed or dynamic pricing based on customer selections.

How Custom Product Boxes Improve AOV

Letting customers customize their purchase naturally encourages them to explore more items. Here’s why it works:

• More Browsing Time: The act of customizing makes users spend longer on your store.

• Cross-Selling Opportunities: Customers are nudged to add complementary products.

• Gift Buyers Spend More: Personalized bundles are great for gifts, and people spend more when gifting.

• Psychological Impact: When users build something themselves, they feel more connected and are more likely to check out.

The Role of Extendons' Plugin

Extendons offers a handy solution: Custom Mix & Match Product Boxes & Bundles for WooCommerce. This plugin is designed to help store owners offer customized bundle options with ease.

Key Features:

• Create boxes with pre-filled items or let customers start from scratch

• Let users pick from simple and variable products

• Display items in list or grid layouts

• Offer fixed or dynamic pricing

• Allow checkout with partially filled boxes

• Let customers add gift notes

It’s particularly helpful if you're looking to add interactive and flexible bundle-building features without heavy coding or complex setups.

Practical Ways to Use Custom Product Boxes

Different types of stores can benefit from product bundles in unique ways. Here are some ideas to inspire you:

1. Food & Beverage Stores

Let customers build snack packs, coffee samplers, or spice bundles.

2. Beauty & Skincare Shops

Create skincare regimens where customers can pick products suited to their skin type.

3. Gifting & Occasions

Let users create gift boxes for birthdays, holidays, or corporate gifting — complete with a personal note.

4. Office or Craft Supplies

Allow customers to build first-aid kits, craft boxes, or school supplies kits.

Pricing Strategies for Custom Boxes

How you price your boxes affects both AOV and customer behavior. The plugin by Extendons allows for multiple pricing methods:

• Fixed Pricing: One set price for the whole box, no matter the items inside.

• Per Item with Base Price: Adds a base price to cover the box and charges per selected item.

• Per Item Without Base Price: Customers are only charged for what they pick.

Each has its benefits. For example, a fixed price works well for gift boxes, while dynamic pricing suits build-your-own snack packs.

Display & Design Options

Visual layout plays a key role in engagement. Extendons’ plugin lets you choose how your products appear inside the custom box interface:

• Detailed List View: Shows product name, image, and description.

• Compressed List View: Saves space by hiding product descriptions.

• Detailed Grid View: Great for visual products like food or beauty.

• Compressed Grid View: For quick browsing on mobile or smaller screens.

There’s also a quick view popup that lets customers view product details before adding them to a box — a helpful way to save clicks and avoid page reloads.

Checkout Experience Tips

You can increase conversions by making checkout smoother:

• Allow Partially Filled Boxes: Some users may want just a few items, not a full bundle.

• Use Product Recommendations: Suggest items based on what's already in the box.

• Show Total Price Clearly: Dynamic updates as users add/remove items help avoid surprises.

These small adjustments can lower cart abandonment and keep the AOV climbing.

Real-World Examples of Custom Box Strategies

Here are a few situations where businesses used custom mix & match product boxes to increase average order value:

Example 1: A Coffee Roaster

Customers were given the option to pick any 3 or 6 coffee blends. By using dynamic pricing and offering a slight discount for bundles, customers often chose the 6-pack option.

Example 2: Skincare Brand

A skincare brand allowed customers to build a morning and evening routine. They used pre-filled boxes as a base but allowed users to remove or swap products. AOV rose by 35% over three months.

Example 3: Pet Supplies Store

Using the plugin, this store offered a monthly treat box. Customers could mix toys, treats, and grooming items. The ability to personalize helped reduce churn and increase repeat purchases.

Frequently Asked Questions

How does the mix and match products WooCommerce plugin help with conversions?

It allows customers to personalize their purchases, which increases engagement and encourages them to add more items — leading to higher average order values.

Can I use the Extendons plugin with variable products?

Yes, the plugin supports both simple and variable products, giving your customers flexibility in their selections.

Do I need to know coding to use the plugin?

No, Extendons’ plugin is designed to be user-friendly with easy configuration settings in your WooCommerce dashboard.

Is it mobile-friendly?

Yes, the layouts are responsive and work well on mobile devices, so users can build boxes on the go.

What pricing options can I use?

You can offer fixed pricing, per item pricing (with or without a base fee), or even discount-based pricing for larger bundles.

Final Thoughts

Adding custom product boxes WooCommerce features to your store is a straightforward way to improve your sales and offer a better shopping experience. It meets customer demand for personalization while increasing the value of each transaction.

Extendons’ Custom Mix & Match Product Boxes plugin gives you all the tools you need to make it happen. Whether you're selling coffee, cosmetics, or corporate gifts, custom bundles can transform how your customers shop—and how much they spend.