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Stussy’s Regional Edge: How City Drops Reinforce a Global Streetwear Legacy
A Brand Rooted in Place, Not Just Product What sets Stussy apart isn’t just its designs—it’s where those designs come from. From its early days in Southern California, Stussy leaned heavily on place-based identity. The ocean, the streets, the skateparks—each shaped its aesthetic. As the brand grew beyond Laguna Beach, that local mindset stayed intact. Every Stussy store...
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