The Psychology Behind Brochure Layout: What Makes People Actually...

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2025-11-14 09:23:59 - Translate -

The Psychology Behind Brochure Layout: What Makes People Actually Read Them

Most brochures get glanced at for maybe three seconds before landing in recycling bins or being used as coasters. Not because people are rude or uninterested necessarily, but because human brains process visual information in predictable patterns that most brochure designers either don't know about or choose to ignore while chasing whatever looks trendy at the moment. The gap between what gets...

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